This is a follow-up to the story told in my
Olympics-themed August blog post. The message of that post was
to offer silver and bronze options to your price sensitive customers
rather than discounting the price of your gold medal option and cutting
into your profit margin. If you missed it or want to read it again, you
can find it here. This is the conclusion to the real life example discussed in August.
The designer, Bev
Dyminski, scaled back on some aspects of the project in response to her
customer's budget. Bev stayed with her original concept of swags,
jabots, and panels rather than eliminating elements of the window
treatment design (GOLD option). She switched from a lining/interlining
combination to a napped sateen lining (SILVER option). And she found a
similar, but less expensive face fabric made of 100% poly (BRONZE
option).
The finished project is
shown below. Now that's what I call a winning combination! If you are looking for a workroom that can help you sweep the podium, contact me at peggy@parkwaywindowworks.com
Click on the triangle to play the video for the conclusion.
